613.801.1082

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Ottawa

English, Hebrew, Russian

Evgenia Apelfeld, MBA

Director of International Relations

Evgenia joined MBM in January of 2014 and is spearheading MBM’s Marketing & Business Development Department. She is responsible for building and maintaining relationships with foreign associates and foreign filing assignment at MBM.

On the Marketing front, she has extensive experience in all aspects of Marketing and Communications with more than 15 years experience in a variety of industries including technology and professional services sector. In her past roles, in addition to her marketing function, she also developed and taught marketing, communications and social media courses for internal staff and was part of the recruitment and talent management committees.

Evgenia has a B.Comm. in Marketing and an MBA from the University of Ottawa. She specializes in content marketing, digital marketing, social media and event management, but has a passion for the field of Marketing as a whole. She speaks three languages: English, Russian and Hebrew.

Evgenia is an avid travel and food enthusiast and enjoys planning her next travel destination and picking the next restaurant to try. She also has a huge passion for basketball and is a big fan of the Toronto Raptors and the Golden State Warriors.

Education

• MBA - University of Ottawa
• B.Comm. Marketing - University of Ottawa

Professional Involvement

• Legal Marketing Association (LMA)
• Pharmaceutical Trade Marks Group (PTMG)
• Intellectual Property Owners Association (IPO)
• Association of Intellectual Property Firms (AIPF)
• Asian Patent Attorneys Association (APAA)
• International Trademark Association (INTA)
• Biotechnology Industry Organization (BIO)